The guild forums are a wonderful tool that can help busy guilds stay organized. They can also be a pain in the ass to get people to use. Some guilds actually have a post requirement, others are much more lax. In Angry Gingers, we are more lax, but we post quite a bit of information there.
For our guild, the forums are the official source of information…all policies, updates, news, strategies and guides are posted to the guild forums. We do have a Facebook group where we post links and such as well, but we consider that unofficial. Mainly because we don’t want to require people to be on Facebook to get information. It’s not surprising that not everyone wants to associate their real-life selves with their in-game counterpart.
Why is it so important then to use the guild forums? Well first, you can share as little or as much info as you prefer while signing up. Second, it gives one designated place to look for information and/or guidance to the guild policies, strategies, and more. Third, it gives the leaders a place to get organized and to verify that information is available to the correct users.
While our guild is made up mostly of friends and friends of friends, some guilds are made up of complete strangers. Most people are wary of giving out too much personal information over the internet. Guild sites allow you to register under an alias and release as little or as much information as you prefer. This allows for most people to be comfortable enough to register and at least read the forums (and apply to the guild!).
By having one place that is the “official” source of information regarding the guild and its policies, ect. players have a clear idea of how the guild is ran, where to go for information and where to post questions and requests. How confusing would it be to join a guild and have no idea of its direction or how to get in touch with anyone other than guild channels like whispers, guild chat and in game mail? The idea scares me, because my memory is a little shady at best!
As leaders, sometimes we have a lot on our plates. Most of us have full time responsibilities outside of the game, along with families and jobs and school and well…life! Between all of that, we have the game we love to play, so we like to have a good place to get organized between busy and differing schedules. If you utilize the forums, it makes it easier for the leadership to organize the needs, wants and goals and keep the guild running smoothly!